By Kate Eckert, Eckert Chiropractic

Dipping your toe into the Virtual Business world? I am a chiropractor and you might be thinking, “How on earth can you make that profession virtual?” It can be done and it can also open up your audience by not limiting you to the population in town. It is an unprecedented time like right now that will give us the opening to pivot,

Zoom is a great platform to meet with clients or patients. You can do private or group settings in that manner. All you need is a laptop with a webcam and a quiet space.

I am able to work through exercises with patients and give them a customized action plan to help alleviate symptoms. I have also found email newsletters and social media a great way to stay connected with patients in these isolated times. Consistency is key in both of these. Your clients/patients need to know what to expect and where to look for your content.

I had been wanting to create an online option to my office for quite a while. I have had a great turnout for my in-person workshops that combine the rehab aspect from my chiropractic expertise and the yoga from my yoga instructor background. After each workshop, people are always interested in having handouts or videos to remember the content of the class.

I have been working on creating video content for moving these workshops online, giving people access to them forever. I look forward to learning more, expanding my reach, and helping more people. 

This article was published in the Venango Chamber’s May 2020 VenangoWorks! Newsletter.